Hey
folks Interested in female’s under-garments? !!! So in this blog we will take
you through a journey to foundation of Victoria’s
Secret an
American designer, manufacturer, and marketer of women's
lingerie, women's wear, and beauty products. Founded in 1977,
The
reason for this world’s immortal brand’s birth is a MAN’s (Roy
Raymond ) Frustration
of not able to buy lingerie for her own wife, without being looked as intruder
in female’s lingerie shop, and the revolutionary mind set which led him ask
many questions out of those one which stood out is the packed selling of
lingerie along with shoddy designs, ugly floral nylons
So, after performing research for around eight
years borrowed $40,000 from his parents and $40,000 from a bank to establish
Victoria's Secret: a store in which men could feel comfortable buying lingerie.
The company's first store was in Stanford Shopping Center in Palo Alto,
California. The first product being Miracle Bra selling around two million in
very first year.
This way establishing a brand which has 1,017 company-owned stores and
18 independently owned stores, more than this the biggest contribution was the
change in mind set brought by the MAN Roy Raymond in the life of females
Info in List
VICTORIA SECRET
Founder: Roy Raymond
Industry: Apparel
Founded: June 12, 1977, Stanford Shopping Center, Palo Alto,
California, U.S.
Headquarters: Three Limited Parkway, Columbus, Ohio, U.S.
Number of
Locations: 1,017 company-owned stores and 18
independently owned stores
Products: Underwear, women's clothing, lingerie, swimwear, footwear,
Fragrances and beauty products and make up.
Website: VictoriasSecret.com
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